Services I provide

I can help you with this kinds of stuff

• Web analytics measurement planning

  Figuring out what's worth measuring and setting up your key performance indicators.

• Implementing tracking setups

  Installing tag management systems, analytics platforms and consent management systems.

• Collecting & storing data

  Making sure data is collected in the correct way and storing it where you need it (or where you might need it in the future).

• Visualising data

  Setting up nice-looking graphs and scorecards so your data is easily understandable & accessible whenever you need it.

• Understanding data

  Helping you understand which data you should be looking at, what changes in the metrics signify and what to do about them.

I work very systematically, and I actually like documentation. My analytics setups are delivered with commented code and clear documentation that you can share with your next analyst, developer or marketing manager, so that they don't have to start all over.

I work both directly with website owners and via agencies as a sub-contractor. Both work fine for me.

Tools, platforms and languages I know well

• Google Tag Manager, also server-side
• Google Analytics
• Piwik Pro
• Looker Studio (previously Google Data Studio)
• Most ad and customer data platforms' tracking implementations (Google Marketing Platform, Meta, LinkedIn)
• HTML & CSS
• Finnish & English

Tools, platforms and languages I can manage with

• Tealium IQ tag manager
• Google Cloud: BigQuery, Dataform, Cloud Storage
• AWS (mostly the web hosting services)
• SQL (well, I sort of manage with it)
• JavaScript
• SvelteKit
  

  See this site as a reference

• Español